Service interruption on Monday 11 July from 12:30 to 13:00: all the sites of the CCSD (HAL, EpiSciences, SciencesConf, AureHAL) will be inaccessible (network hardware connection).
Skip to Main content Skip to Navigation
Journal articles

Commerce équitable et résilience des coopératives : le cas d’une coopérative féminine d’argane dans le contexte de Covid-19 au Maroc

Abstract : Abstract: The cooperative model is widely recommended for small producers who wish to integrate into fair trade (ICA, 2020; Nicholls, 2015; Tadros & Malo, 2004). If fair trade certified cooperatives have been able to show significant resistance to the negative effects of the Covid-19 health crisis (Ribeiro-Duthie et al., 2020), how does fair trade certification contribute to the resilience of cooperatives in the context of crises? A case study (Yin, 2018) was carried out with a fair trade certified women's argan oil production cooperative. The cross-analysis of the results shows that the cooperative integrated into the international fair trade network is capable of improving the adaptive capacity of their women members. The results of the research show the reactions of the cooperative to the effects of covid-19 in two levels: at the first level are presented the solidarity and social reactions of the cooperative thanks to the fair trade certification, at the second level are presented the entrepreneurial reactions of the cooperative to maintain the activity of its women members. Research shows that fair trade contributes to improving the resilience of cooperatives through the innovation of solutions to social problems and the guarantee of the best trading conditions allowing the organization to maintain its entrepreneurial activity during the crisis. Keywords: fair trade, social innovation, entrepreneurship, cooperative, resilience.
Complete list of metadata

https://halshs.archives-ouvertes.fr/halshs-03502574
Contributor : Lahcen BENBIHI Connect in order to contact the contributor
Submitted on : Saturday, December 25, 2021 - 8:55:24 PM
Last modification on : Monday, February 21, 2022 - 3:38:17 PM
Long-term archiving on: : Monday, March 28, 2022 - 9:16:42 AM

File

L. Benbihi- A. Lahfidi- Revue ...
Publisher files allowed on an open archive

Identifiers

Collections

Citation

Lahcen Benbihi, Abdelhaq Lahfidi. Commerce équitable et résilience des coopératives : le cas d’une coopérative féminine d’argane dans le contexte de Covid-19 au Maroc. Alternatives Managériales et Economiques, Institut Marocain de l'Information Scientifique et Technique, 2021, 3 (4), pp.538-557. ⟨10.48374/IMIST.PRSM/ame-v3i4.28924⟩. ⟨halshs-03502574⟩

Share

Metrics

Record views

65

Files downloads

31