This paper proposes a new conceptualization of business model (BM) that rigorously exploits the important insights this notion offers and links them to related views developed in economics and business studies. We develop the foundations of a BM concept consistent with the principles of generalized Darwinism (GD) and with contributions already developed within this framework. Thus, we demonstrate the relevance of GD as a unifying framework for developing the evolutionary theory of firm and industry. We suggest analysing BM as a generative replicator hosted by the firm, which structures interactions between the members of this organization and the social entities of its industrial environment. We argue that GD allows us to clarify the nature and boundaries of the BM concept and to specify its relationships to other key evolutionary concepts, such as organizational routines.
This paper proposes a new conceptualization of business model (BM) that rigorously exploits the important insights this notion offers and links them to related views developed in economics and business studies. We develop the foundations of a BM concept consistent with the principles of generalized Darwinism (GD) and with contributions already developed within this framework. Thus, we demonstrate the relevance of GD as a unifying framework for developing the evolutionary theory of firm and industry. We suggest analysing BM as a generative replicator hosted by the firm, which structures interactions between the members of this organization and the social entities of its industrial environment. We argue that GD allows us to clarify the nature and boundaries of the BM concept and to specify its relationships to other key evolutionary concepts, such as organizational routines.
Auteur(s)
Olivier Brette1, 2
, Virgile Chassagnon3
1
INSA Lyon -
Institut National des Sciences Appliquées de Lyon
( 219748 )
- 20 Avenue Albert Einstein,
69621 Villeurbanne cedex
- France
Université de Lyon ( 301088 )
;
Institut National des Sciences Appliquées ( 301232 )
2
TRIANGLE -
Triangle : action, discours, pensée politique et économique
( 145357 )
- 15, parvis René-Descartes - BP 7000 69342 LYON CEDEX 07
- France
École normale supérieure de Lyon ( 6818 )
;
Université Lumière - Lyon 2 ( 33804 )
;
Sciences Po Lyon - Institut d'études politiques de Lyon ( 59112 )
;
Université de Lyon ( 301088 )
;
Université Jean Monnet - Saint-Étienne ( 300284 )
;
Centre National de la Recherche Scientifique UMR5206 ( 441569 )
3
CREG -
Centre de recherche en économie de Grenoble
( 1043221 )
- Faculté d'Économie de Grenoble Université Grenoble Alpes CS 40700 38058 Grenoble Cedex 9
- France
Université Grenoble Alpes EA4625 ( 1042703 )
Langue du document
Anglais
Nom de la revue
Journal of Institutional Economics
(ISSN : 1744-1374, ISSN électronique : 1744-1382)
Publié par Cambridge University Press (CUP)
Revue non référencée dans Sherpa-Romeo
B - History of Economic Thought, Methodology, and Heterodox Approaches/B.B5 - Current Heterodox Approaches/B.B5.B52 - Historical • Institutional • Evolutionary
D - Microeconomics/D.D2 - Production and Organizations/D.D2.D20 - General
D - Microeconomics/D.D8 - Information, Knowledge, and Uncertainty/D.D8.D83 - Search • Learning • Information and Knowledge • Communication • Belief • Unawareness
L - Industrial Organization/L.L1 - Market Structure, Firm Strategy, and Market Performance/L.L1.L14 - Transactional Relationships • Contracts and Reputation • Networks
L - Industrial Organization/L.L2 - Firm Objectives, Organization, and Behavior/L.L2.L20 - General
Mots-clés
en
business model, evolutionary economics, firm, generalized Darwinism, industry, replicator, routine
Olivier Brette, Virgile Chassagnon. The business model as a generative replicator. Journal of Institutional Economics, 2021, 17 (5), pp.746-763. ⟨10.1017/S1744137421000242⟩. ⟨halshs-03223118⟩