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Transmedia Practices: A Television Branding Revolution... and It's Just Getting Started

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https://halshs.archives-ouvertes.fr/halshs-03186109
Contributor : Benjamin W. L. Derhy Kurtz Connect in order to contact the contributor
Submitted on : Tuesday, March 30, 2021 - 9:06:16 PM
Last modification on : Tuesday, March 30, 2021 - 9:06:17 PM

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Benjamin W.L. Derhy Kurtz. Transmedia Practices: A Television Branding Revolution... and It's Just Getting Started. Networking Knowledge: Journal of the MeCCSA Postgraduate Network, 2014, 7 (1), ⟨10.31165/nk.2014.71.326⟩. ⟨halshs-03186109⟩

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