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Stratégies marketing

Hans Muhlbacher 1
1 Faculté de Management de l’Université d'Innsbrück
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https://halshs.archives-ouvertes.fr/halshs-02920141
Contributor : Emna Bouladi <>
Submitted on : Monday, August 24, 2020 - 2:19:00 PM
Last modification on : Monday, August 24, 2020 - 6:16:36 PM

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Hans Muhlbacher. Stratégies marketing. Décisions Marketing, Association Française du Marketing, 2001, 23, pp.7-9. ⟨10.7193/DM.023.07.09⟩. ⟨halshs-02920141⟩

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