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La segmentation en questions

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https://halshs.archives-ouvertes.fr/halshs-02919453
Contributor : Emna Bouladi <>
Submitted on : Sunday, August 23, 2020 - 1:46:22 AM
Last modification on : Sunday, August 23, 2020 - 2:38:53 PM

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Delphine Manceau, Pierre Volle. La segmentation en questions. Décisions Marketing, Association Française du Marketing, 2003, 32, pp.03-04. ⟨10.7193/DM.032.03.04⟩. ⟨halshs-02919453⟩

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