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Legitimacy and operationalization of translating social responsibility from firm to brand

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Conference papers
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https://halshs.archives-ouvertes.fr/halshs-02156025
Contributor : Gregor Iae <>
Submitted on : Friday, June 14, 2019 - 9:47:13 AM
Last modification on : Saturday, June 15, 2019 - 1:09:36 AM

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  • HAL Id : halshs-02156025, version 1

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Camille Cornudet. Legitimacy and operationalization of translating social responsibility from firm to brand. 17ème conférence Internationale sur la Responsabilité Sociale de l’Entreprise (SRRnet), 2018, Bangalore, India. ⟨halshs-02156025⟩

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