The win/profit maximization debate: strategic adaptation as the answer?

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https://halshs.archives-ouvertes.fr/halshs-02111106
Contributor : Christophe Durand <>
Submitted on : Thursday, April 25, 2019 - 5:50:24 PM
Last modification on : Tuesday, November 26, 2019 - 10:34:05 AM

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Mickael Terrien, Nicolas Scelles, Stephen Morrow, Lionel Maltèse, Christophe Durand. The win/profit maximization debate: strategic adaptation as the answer?. Sport, Business and Management: An International Journal, Emerald Group Publishing, 2017, 7 (2), pp.121-140. ⟨10.1108/SBM-10-2016-0064⟩. ⟨halshs-02111106⟩

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