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Marketing du point de vente

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https://halshs.archives-ouvertes.fr/halshs-02023764
Contributor : Anne l'Azou <>
Submitted on : Monday, February 18, 2019 - 4:27:55 PM
Last modification on : Monday, October 12, 2020 - 11:34:03 AM

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  • HAL Id : halshs-02023764, version 1

Citation

Dany Vyt, Karine Picot-Coupey, Julien Troiville. Marketing du point de vente. Retailing, Dunod, pp.187-210, 2018, 9782100778232. ⟨halshs-02023764⟩

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