https://halshs.archives-ouvertes.fr/halshs-02023378 Contributor : Naïla Louise-RoseConnect in order to contact the contributor Submitted on : Monday, February 18, 2019 - 3:04:29 PM Last modification on : Wednesday, November 3, 2021 - 6:19:55 AM
Maud Daniel-Chever, Gérard Cliquet, Karine Picot-Coupey. Le comportement du consommateur et le point de vente. Retailing, Dunod, pp.89-112, 2018, 9782100778232. ⟨halshs-02023378⟩