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Role Models and Entrepreneurial Intention. The Moderating Effects of Experience, Locus of Control and Self-Esteem

Abstract : This article demonstrates that the impact of role models (RMs) on students’ self-efficacy and entrepreneurial intention is moderated by their entrepreneurial experience and personality variables such as self-esteem and locus of control. 276 students enrolled in an entrepreneurship education programs (EEPs) were exposed to either a positive or a negative sensitisation message by alumni who became entrepreneurs to test its impact on the students’ self-efficacy and entrepreneurial intention. Findings indicate that studentswith entrepreneurial experience, high self-esteem and internal locus of control are less impacted by entrepreneurial role models. We discuss the relevance and effectiveness of role models in EEPs
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Journal articles
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https://halshs.archives-ouvertes.fr/halshs-01532033
Contributor : Olivier Brunel <>
Submitted on : Friday, June 2, 2017 - 12:13:22 PM
Last modification on : Monday, February 10, 2020 - 12:17:18 PM

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  • HAL Id : halshs-01532033, version 1

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Olivier Brunel, Mickael Laviolette, Miruna Radu Lefebvre. Role Models and Entrepreneurial Intention. The Moderating Effects of Experience, Locus of Control and Self-Esteem. Journal of Enterprising Culture, World Scientific Publishing, 2017, 25 (2), pp.149-177. ⟨halshs-01532033⟩

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