" La rhétorique des valeurs : manipulation ou construction de l'adhésion ?"

Abstract : The axiological dimension of argumentation does not seem to attract now the attention it deserves. The eloquence displayed during the 2007 presidential campaign in France is an opportunity to point out some aspects.
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Conference papers
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https://halshs.archives-ouvertes.fr/halshs-01422526
Contributor : Jean-Claude Guerrini <>
Submitted on : Monday, December 26, 2016 - 11:47:41 AM
Last modification on : Saturday, November 3, 2018 - 4:00:02 PM

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Jean-Claude Guerrini. " La rhétorique des valeurs : manipulation ou construction de l'adhésion ?". Le Rapport éthique au discours. Histoire, Pratiques, Analyses, Apr 2011, Montpellier, France. pp. 303-314. ⟨halshs-01422526⟩

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