La méthode de l'essai photographique collectif : Mise en Oeuvre sur le site de Bibracte

Abstract : This paper exposes a qualitative approach aiming not only to collect and analyze verbal and visual data related to lived experiences but also to present the results in the form of a collective photographic essay. Then, it shows how it is implemented to explore the experiences lived on a cultural and touristic site: that of Bibracte. Finally, its contributions and limitations are reviewed.
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https://halshs.archives-ouvertes.fr/halshs-01288241
Contributor : Crego - Université de Bourgogne <>
Submitted on : Monday, March 14, 2016 - 5:44:00 PM
Last modification on : Friday, June 8, 2018 - 2:50:08 PM

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  • HAL Id : halshs-01288241, version 1

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Laurence Graillot, Rémi Mencarelli, Dominique Bourgeon-Renault, Séverine Marteaux, Jean-François Notebaert, et al.. La méthode de l'essai photographique collectif : Mise en Oeuvre sur le site de Bibracte. Revue Française du Marketing, Paris : A.D.T. d'exécution et de l'exploitation des études de marché, 2012, pp.21-35. ⟨halshs-01288241⟩

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