Sur l'affectation des entreprises diversifiées dans les catégories stratégiques de Rumelt

Abstract : The aim of this paper is to identify the refocusing and diversification movements using the Markides (1993, 1995) and Whittington et al. (1999) methodology. Compared to these authors, a new "objective" method to assign firms to Rumelt's strategic categories is proposed and applied to non-financial firms between 1992 and 2007 in Germany, France and the United Kingdom.
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Submitted on : Wednesday, April 2, 2014 - 12:05:20 PM
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Hafida El Younsi, Didier Lebert. Sur l'affectation des entreprises diversifiées dans les catégories stratégiques de Rumelt. 2014. ⟨halshs-00969264⟩

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