Managing change in tourism destinations : key issues and current trends

Marcello M. Mariani (1) , Dimitrios Buhalis (2) , Christian Longhi (3) , Ourania Vitouladiti (4)

1 Department of Management
2 School of Tourism
3 GREDEG - Groupe de Recherche en Droit, Economie et Gestion
4 Department of Tourism Enterprises

This conference communication illustrates the major outcomes emerging from the EIASM Conference on Tourism Management and Tourism Related Issues held in Nice (France), September 20-21, 2012. While a number of managerial issues pertaining to the tourism field were dealt with, this communication covers three specific areas of interest for destination management and marketing: ( 1 ) the increasing competition among tourism destinations and the rise and consolidation of BRIC countries as outbound travel markets; (2 ) the modification of the target markets for established tourism destinations; and (3) the increasing importance of collaboration and especially coopetition not only with in a tourism destination but also among destinations.

Mots clés: EIASM conference; Destination marketing; Tourism destinations; Destination management

Domaines: Economies et finances

Marcello M. Mariani, Dimitrios Buhalis, Christian Longhi, Ourania Vitouladiti. Managing change in tourism destinations : key issues and current trends. Journal of Destination Marketing & Management, 2014, 2, pp.269-272. ⟨halshs-00924447⟩