'Cas d'Ecole' buzz & bad buzz: Manager l'e-réputation

Michel Kalika 1 P-G. Pasquiou
1 Management & Organisation
DRM - Dauphine Recherches en Management
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https://halshs.archives-ouvertes.fr/halshs-00683970
Contributor : Dauphine Halshs <>
Submitted on : Friday, March 30, 2012 - 12:03:11 PM
Last modification on : Thursday, January 11, 2018 - 6:26:31 AM

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Michel Kalika, P-G. Pasquiou. 'Cas d'Ecole' buzz & bad buzz: Manager l'e-réputation. 2012. ⟨halshs-00683970⟩

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