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Entre émergence et rationalité, deux cas de pratiques de planification en PME technologiques

Abstract : This article deals with the study of planning practices in two technological SME. First, informa- tion harvested with Digigram rather illustrates an emergent approach of strategy formation. Secondly, plan- ning led by Metrologic Group nearer draws to the rationalist current of strategy making. At last, Metrologic Group as Digigram are two success- ful companies at present. This report naturally drives us, without throwing back a theoretical approach for the benefit of the other, to wonder about specificities of planning practices within these two companies.
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https://halshs.archives-ouvertes.fr/halshs-00675772
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Submitted on : Tuesday, March 13, 2012 - 4:35:19 PM
Last modification on : Wednesday, April 27, 2022 - 3:38:02 PM
Long-term archiving on: : Thursday, June 14, 2012 - 5:06:38 PM

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Hervé Goy. Entre émergence et rationalité, deux cas de pratiques de planification en PME technologiques. Finance Contrôle Stratégie, Association FCS, 2003, 6 (3), pp.23-40. ⟨halshs-00675772⟩

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