When Markets are Unfamiliar: Comparing the Market for Presentation Technology in the French and U.S. Legal Systems

J. Lambert (1) , Leslie Klieb (2) , Jean-Jacques Chanaron (2, 3)

1 USM - University of Southern Mississippi
2 EMSI - Ecole de Management des Systèmes d'Information
3 GATE - Groupe d'analyse et de théorie économique

When examining new markets for technologies, we must always remember that cultures, governments and enterprises that we encounter may be very different from those of our existing markets. If a saturation of certain technologies within certain geographical or national markets exists, exploration into yet-untapped new markets may indeed lie in areas that are unlike those with which we are most familiar.

Mots clés: market technology; France; US

Domaines: Economies et finances

J. Lambert, Leslie Klieb, Jean-Jacques Chanaron. When Markets are Unfamiliar: Comparing the Market for Presentation Technology in the French and U.S. Legal Systems. Les Cahiers du management technologique, 2008, 15 (2), pp. 5-21. ⟨halshs-00354363⟩